Release 1.0.0-beta.3 of CampaignChain is out. It includes a Google Analytics report, a REST API and users can now upload a photo to their profile.
Release 1.0.0-beta.3 of CampaignChain is out. It includes a Google Analytics report, a REST API and users can now upload a photo to their profile.
You can now connect any Google Analytics account to CampaignChain to analyze in a report how a Website’s traffic relates to other marketing activities. For example, you can identify spikes in your Website traffic that correlate to a high number of total Likes of all Facebook postings in a campaign at the same time. This tells you that the traffic most likely came from there.
In the Google Analytics report, the data can be filtered by page views, visitors, organic or paid traffic and more.
The developers among you will be happy to learn that CampaignChain 1.0.0-beta.3 ships with a REST API. All the basic endpoints have been implemented and we’ll be extending the REST API gradually over the upcoming releases. Authentication for the REST API is available through an OAuth v2 server which has been integrated in CampaignChain and can be configured from within our system.
Find the documentation at http://api.campaignchain.com.
We offer selected companies a free private beta for up to 6 months, who will get access to CampaignChain as a cloud service.
If you’d like to install CampaignChain, it’s Open Source software – go ahead and grab it.
Our goal is to help everyone make innovative marketing ideas come true. Today, marketeers face an increasing amount of online channels, tools and devices (IoT, beacons). As the opportunities for highly targeted marketing grow, so does fragmentation of workflows. CampaignChain allows marketeers to plan, execute, monitor, and optimize campaigns within a holistic overview across many tools and channels.